Najeeb Abubakar
Verified Expert in Design
Designer
Najeeb is a versatile designer who excels in product design, UI, UX, and branding with 8+ years of experience in the software, marketing, fintech, SaaS, and eCommerce domains. He created SaaS products that allow users to search for accommodations and delivered a fintech and digital banking platform, enabling users to send and borrow money quickly. Najeeb has a knack for understanding a client's customers, allowing him to design products that speak to users and deliver value.
Portfolio
Work Experience
Visual/Web Designer (Contract)
Buzops Inc
- Designed the complete fitness website for Buzzups, including every design illustration: the home, service, feature, pricing, signup, and resources pages.
- Built a new design style for the new website for the platform using their brand colors.
- Conducted competitive research and capitalized on the loopholes to redesign new websites.
Head of Product
Opticash
- Led a cross-functional team of 15, overseeing design, marketing, legal, and engineering.
- Oversaw the design team to deliver accessible and interactive UI/UX across all platforms.
- Led the beta launch of the Opticash web app, gaining over 6,000 beta users.
- Built Opticash's design system for the product design team.
- Established key partnerships with industry players to enhance our systems.
- Oversaw the successful auditing process by Certik, resulting in a 100% outcome.
Lead Product Designer
Venteur
- Led a team in designing the user interface and defining the user experience for both the employer and employee dashboard, enabling over 5,000 businesses and individuals to enroll in a health plan, contributing to the $ 7.2 million seed round raised.
- Conducted need assessments and competitive analyses on ten companies, gaining a deep understanding of users in the health insurance niche.
- Designed interactive employer and employee dashboard prototypes, facilitating fundraising, user testing, and feedback implementation.
- Utilized customer research, including design thinking, prototyping, user journey mapping, and conceptual modeling, to achieve design objectives in the final UI design.
- Collaborated with designers, product managers, CTOs, and engineers to align the design process and implementation based on the value proposition and design objectives.
Creative Designer
Accredible
- Redesigned the UI/UX for the case study on the Accredible platform based on customer feedback, which increased engagement by 30%.
- Executed branding for "ASU+GSV SUMMIT 2021 Summit" (Badge and Certificate).
- Designed UI white labels for prominent organizations like Google, Harvard University, British Council, Salesforce, Intel, and more.
- Produced marketing materials for upcoming events and communication documents for internal and external use at Accredible.
- Designed badges and certificates used by organizations like the British Council, Climate Ready Academy, LA Unified School, and HSBC.
Designer for Cybersecurity Company (Contract)
SentinelOne, Inc.
- Collaborated with designers on the team to create marketing materials.
- Participated in co-creation sessions to brainstorm creative reviews.
- Designed brochures and PDF reports for the company.
Product Designer
SocialNewsDesk (via Toptal)
- Collected feedback from internal stakeholders to take the design process further.
- Designed variation of wireframes and reviewed with the team to conclude with the one with the best flow.
- Revamped the old app design into an entirely new one, easy to use with simple navigation and clean colors.
- Made recommendations of the SaaS products that allow users to send and schedule campaigns.
- Created prototypes that helped test the designs and made it easy to understand the flow and usability of the app.
Lead UX/UI Designer
Dreamlabs Nigeria
- Assisted companies in delivering digital products, which increased the company's credibility.
- Produced UI and UX designs for new projects using Sketch and Figma.
- Designed a revenue collection app used to collect revenue from the various local governments, which increased state revenue generation by 40%.
- Led the entire customer experience, design, and branding team of the organization, responsible for project completion.
UI/UX Designer (Contract)
Cashmere
- Analyzed and oversaw the user experience, creative direction, and visual design execution.
- Designed digital wireframes to present new user flows and architecture that significantly improved the UX and UI.
- Created the mobile and web view dashboard for the platform.
- Deployed a landing page showing the customer's balance with a breakdown of money allocated to products.
- Designed a transaction page displaying recent historic transactions and a breakdown of spending.
Education
Master's Degree in Marketing Communication
University of the West of England - Bristol, United Kingdom
BSc in Mass Communication
Kwara State University, Malete - Kwara, Nigeria
Certifications
Global Member
Chartered Institute of Marketing (CIM)
Marketing Communication
University of the West of England
Experience
Tools
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